Intellectual Property Law

Chapter 23 Internet Resources

1. Review California Civil Code Section 3344. If candidate Ted Cruz uses candidate
Marco Rubio’s name in a print ad without his consent, is there a violation of
Marco Rubio’s right of publicity?

2. Access WIPO’s website and review the Paris Convention, specifically Article 10.
If one makes a false allegation to discredit a competitor’s establishment, what
section has been violated?

3. Access the website of the World Trade Organization. Review its Glossary. What
is the definition of “counterfeit”?

4. Access the website of the FTC and review its Endorsement Guides. If you have a
website that reviews local restaurants, do you need to disclose that the restaurants
have given you free meals?